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Master Data Managment
Strategy Quick Tip
When people are cleansing data from numerous sources to generate insights, especially if there is a cross-functional difference in how things are measured, then there might be a mater data management problem.
Summary
Dave Findlay, CEO Fuse Data, talks with leaders in digital transformation about a major challenge in master data management - data quality.
Transcript
So if I go into an organization and I shadow a sales team or a maintenance team and I see them pulling data from five different systems and I see them cleansing data because this system uses this abbreviation, this system uses that abbreviation, then okay, you've got a master data management problem.
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